Room C

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Calcium and Vitamin D in the Prevention of Osteoporosis and Fractures

Professor Chris Nordin - Royal Adelaide Hospital

Osteoporosis is the index disease of calcium deficiency just as osteomalacia (rickets) is the index disease of vitamin D deficiency, but there is some overlap between the two deficiencies – at least in postmenopausal women, in whom bone loss and fractures can be significantly reduced by preventive treatment with these two nutrients.

Osteoporosis is largely predictable and preventable and clinical guidelines should reflect this fact. Pharmacists can play an important role in the identification of patients at risk, and the provision of appropriate products and advice.

The suggestion that calcium supplementation increases the risk of cardiovascular disease will also be discussed, noting that this suggestion is based on very weak evidence and is almost certainly incorrect.

Front Counter First Response - Sports Injuries

Michael Heynan - Sports Specialist Mitcham Rehab Clinic

This session will examine the common sports injuries that present to pharmacy.
The key points that will be covered include first response and advice to customers that have sustained a sports injury. Recommended management guidelines for acute and sub acute injuries. Appropriate uses for bandages, braces, gels, creams and medications.

Front Counter First Response – Steroids or Antihistamines (Managing hay fever and allergies)

Karen Green - Pharmacy Guild Training

Looking at your role, the importance of front of counter staff and the skills needed to perform that role. Understanding the condition of allergy and hay fever: The impact of the condition on your customer’s quality of life. Types of medication: The effect of antihistamines, additional therapy used for the control of symptoms. Intranasal steroids versus antihistamines: Advances in antihistamines. Selecting products and providing information: Identifying your customers needs, QUM – quality use of medicines. Dealing with symptom and product based requests. Websites and other sources of information. Communicating with your customers: Listening and speaking skills. Open and closed questioning. Using Protocols.

Room C

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Professional Services in Pharmacy

Bruce Annabel - Johnston Rorke

Professional services and programs are an evolving reality in pharmacy. With increased competition and changing government policy the time is right to move the profession forward and embrace the opportunity for change. What programs are available, and what does a community pharmacy need to do to deliver professional services and maintain viability of the business?

This session will address the challenges with existing pharmacy models and provide insight into strategies for pharmacies to embrace professional pharmacy services and programs whilst maintaining business viability.

Front Counter First Response – Children & Over The Counter (OTC) Medicines “What advice should I provide?”

Lynn Costi - Senior Drug Information Pharmacist, Children, Youth and Women’s Health Service

There are many OTC medicines available for the treatment of minor ailments in young infants and children. Many are of unproven benefit and some have the potential for harm. Common problems faced by community pharmacy staff will be discussed in this session. Key issues will be how to provide a practical, evidence based approach in the treatment of some common childhood complaints with the focus on colic / reflux, pain and fever and coughs and colds.

Sponsored By

Session 3
1.30-1.45pm

Session 3
1.45-2.30pm

Official Opening
The Hon Mark Butler MP

Keynote Speaker
Nick Xenophon - Independent Senator

Room C

CPD &
PI= 1
ENRICH=1

3 Part Presentation

1. The Fifth Agreement - What it means to you and your pharmacy (30 minutes)

Stephen Armstrong - Pharmacy Guild of Australia

An overview of the main elements of the Fifth Agreement and the financial impact of the changing PBS landscape over the next five years.

2. Small Business 2015 (30 minutes)

Roger Drake - Drake Supermarkets

With 75% of the industry market being dominated by two key players, the need to keep your business competitive while implementing strategies to keep short and long-term growth optimal is more important than ever and critical to survival. This presentation will focus on growth strategies including: customer service, capitalisation of knowledge and skills, what made us famous, how to increase market share and expectations of the consumer. It will also discuss issues around earning the respect and sales of the consumer. Coles & Woolworths do not have the right to dominate the pharmacy industry as they have with food, fuel & liquor industries, and the pharmacy retailers must retain their stance and not let the big chains have a monopoly on the pharmacy retail sector.

3. Changing the Focus - Pharmacy 2015 (Panel discussion - 30 minutes)

Panel - Ian Todd - Pharmacy Guild of Australia (Chair)

• Nick Xenophon - Independent Senator
• Bruce Annabel - Johnston Rorke
• Roger Drake - Drake Supermarkets
• Stephen Armstrong - The Pharmacy Guild of Australia
• Warwick Plunkett - The Pharmaceutical Society of Australia

30 Minute Selling Techniques

Pat Scott - National Pharmacies - John Martins

With the challenges and competition constantly facing pharmacy, customer service must be a key focus for all organisations. This session takes participants through the 6 steps to selling , which will give them a tried and tested framework to ensure that customers
have a feel good experience where their needs are explored and fulfilled. This will result in great customer service, repeat business from loyal customers, increased sales and job satisfaction.

Cosmetic & Fragrance Selling Techniques

Pat Scott - National Pharmacies - John Martins

How often have you heard the plea for help “I need to buy a Christmas present and I have no idea what to get”? This session will give participants a “tool kit” of hints and ideas that can assist customers with the selection of the “right” gift from the Cosmetic and Fragrance ranges. It will also address the issue of store presentation and outline how merchandising can act as a silent salesperson in order to maximise sales at this important time of the year.